
About Us
Vivid was founded by James Shillcock in 2013 to create a company promoting mental clarity and wellbeing.
Back then matcha was unheard of in the UK despite being a huge part of Japanese culture thanks to its potent health benefits for brain and body.
James discovered matcha whilst visiting Asia and subsequently working for a tea business in the UK. Vivid’s range is now available in leading retailers across the UK including Tesco, Waitrose, Holland & Barrett, Boots, Wholefoods and many more.


MENTAL ENERGY
The Caffeine and L-theanine in Matcha work together in synergy to provide a sustained energy boost for the mind


LEARNING & MEMORY
The caffeine, L-theanine and flavonoids in Matcha all slow brain degeneration and support learning and memory.


BOOST METABOLISM
Matcha speeds up your metabolism and aids weight loss. Perfect to enjoy after a meal to help digestion.


GOOD MOOD
Matcha gives you a pick-me-up in more ways than one! Drinking Matcha causes your body to release the hormones serotonin and dopamine, which improve mood and motivation.


FOCUS
Japanese monks have drunk Matcha for millennia because it helps to relax and focus the mind while keeping your alert. We now know that this is thanks to an amino acid called L-theanine that stimulates alpha waves in the brain, improving concentration, relaxation, learning and attention.


ANTIOXIDANTS
These act as your inner ninja! A catechin called EGCg clears your system of free radicals that contribute to disease and aging. Vitamins A, B-complex, C, E and K in Matcha are also great for your overall health and immune system.